CONSTRUCTING A FLAVORFUL BRAND STORY: THE CHEESEBURGER CHRONICLES

Every slice of a cheeseburger tells a legend. From the juicy patty to the golden cheese, each ingredient plays a part in crafting an adventure that enchants taste buds. But what about the background behind the cheeseburger itself? What threads weave together to create a brand that connects with its consumers? That's where the Cheeseburger Chronicle